As layoffs and studio closures continue to deathroll the western AAA industry, analyst points out 5 of 8 major Japanese companies hit all-time share prices this year

It feels like every other day I'm writing some article about repeatedly speak out against a slow and vicious deathroll that doesn't seem to be stopping as much as it is varying in tempo.

Unless you're a Japanese AAA publisher, in which case you're—um, actually doing quite well. That's as pointed out by Japanese analyst Dr. Serkan Toto on his blog, KantanGames: "The mass layoffs and studio closures in North America and Europe really have not spilled over to Japan, apart from isolated exceptions that are a drop in the ocean compared to the storm the industry is seeing in the West currently."

A report shared by Toto shows that some studios are actually keen to grow—to the point where their corner of the market's actually facing labour shortages. He also notes that many of these large, heavy-hitting studios are raising their salaries. For example, late last year, FromSoftware raised its starting salary by 11%.

Really, though, the most convincing argument he puts forward is that five out of eight major Japanese studios announced all-time share prices in, like, February. Of 2025. There's been a bit of a boom, to say the least. Among the list are Sony, Nintendo, Konami, Capcom, and Bandai Namco—which, unlike the others, hit its high this month.

And looking back on it, jeez. They've all been kinda killing it, lately. Sony and Nintendo are maybe less surprising—Sony's an enormous tech company with its own console, though it ought to be noted it's been boosted by a heavy-hitting roster of IPs like Marvel's Spider-Man and God of War. Nintendo is, you know, Nintendo.

But Konami, Capcom, and Bandai Namco have all been putting out some solid stuff. Bandai Namco's claim to fame is obvious, with potent hype machine.

Capcom, meanwhile, just released a goddamn Monster Hunter game, which is a big enough deal in Japan to create Silent Hill f on the way, it very well may have gotten its groove back.

So, what's Japan doing differently? Well, it's a little harder to just lay everyone off, for one. While that's not always a good thing, many major studios have yet to learn.

Toto, though, sums it up as follows: "There are certain macro trends playing a major role here (political initiatives like corporate governance reforms in Japan, weakness of other Asian stock markets like China, currency effects, etc.), but the five aforementioned AAA game companies have been doing their homework and performing very well financially over the last few years."

Sometimes the plan really is to just make good games and not make bad ones. Unless you're No? Ah, damnit.